If there is one thing that children like to
eat, no matter what part of the world they are from are candies. Candies come
in different sizes, flavours, colours and attract children with their
attractive appearance. To entice the children, candies manufacturers make use
of exceedingly attractive packaging. Boxes that encase the candies are designed
with visually appealing designs, bright colours and sometimes the pictures of
the most ‘hit’ characters on television. The packaging plays a rather important
role in the market success of a candy item.
Given below are the different types of packaging
boxes used by the candy industry:
Partition Boxes:When talking about candy, partition boxes are rather common. These boxes are
the ones which encase more than one flavours of candy and instead of mixing the
flavours, the retailers choose to make partitions inside the box which keep
each flavour separate. The top of the box includes a simple cardboard mechanism
which enables each partition to have its own opening. The flaps can be opened
and closed as per the child’s preference. If you are a candy manufacturer,
these boxes are perfect for you if you wish to package more than one flavour of
candy inside a single box. For reference, you can have a look at Willy Wonka’s
Double Dipped Nerds boxes.
Reverse Tuck End Boxes: The reverse tuck end boxes are the most commonly used packaging boxes when it
comes to candies. Popular brands like M&M’s make use of these boxes to
package their tiny treats. When the box is filled with the goods, the flaps are
folded and the box is closed. It is then wrapped in plastic wrap so the box may
not open and the goods spill out in case of mishandling. For candies, reverse tuck
end boxes are manufactured with cardboard stock. Candy manufacturing brands
that are environmentally conscious make use of eco-friendly kraft boxes to
package their candies in.
Dispenser Boxes: Dispenser boxes are the ones that can be found inside retail stores placed on
the counter or shelves. These boxes are in some ways, the bigger box that
encase the tiny candy packaging or boxes. The dispenser box has an opening
cut-out at the bottom front from which people can pick out candy. In dispenser
boxes, candy is stacked on top of each and can only be retrieved from the
cut-out front. The versatility of dispenser boxes allows them to encase plastic
candy wrappings and paper stock boxes both. An additional benefit that comes
with dispenser candy boxes is that they are great for marketing and
branding.
Display Boxes: Candy display boxes come in extremely handy to attract children to
candy. These boxes have a header and a tray which can be incorporated with
attractive visuals and colours to entice children. Inside the tray, the candy
packets and boxes can be displayed effectively. This provides the children with
a hands-on approach to touch and feel the candy boxes in their hands, making
them prone to buying the product.